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Ethical and Unethical issues in Marketing, Human Resource and Finance.

Ethical and Unethical issues in Marketing. Marketing Marketing involves the process of promoting and selling the products or services of a organisation, some of the basic practice in this field is advertising, branding and market research. In the words marketing is what people say about you when you are not in the room. ETHICAL ISSUES IN MARKETING: Ethics in marketing refers to moral guidelines and principles that every organisation should follow. Every company has a particular marketing policies to guide their pricing advertising,research,and various other provisional and competitive strategies. Deceptive marketing policies. Adequate market research. Current market research. Ethics marketing and promotion. various delivery channels. Current market condition. UNETHICAL ISSUES IN MARKETING: In  present scenario corporate trust has been on a lower side. Customers faith from organisations has no longer that strong. Some of ...

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